Design daily news » Packaging

25 great examples of good typography in packaging

Mirko — Fri, 11 Jun 2010 13:48:06 +0000

Typography is everywhere: in books, on websites, on billboards, on tv,… and of course on packages you buy at the store. In general, typography on packaging is not outstanding. Designers get limited space, tons of text to add and clients to deal with.

However, sometimes packaging designers use typography as the central element on packages, and the the result can be quite astonishing, like in these 25 examples.

1. Hairy Bikers

2. Back Label

3. Ms Men

4. Pfeiffer wine labels

5. Dr Bronner’s Magic Soap (student work)

6. Skeyndor men

7. QuickOven

8. Slice

9. Delights of Sweden

10. tej milk

11. Mercier Champagne

12. Tatratea

13. A Perfume Organic

14. Solberg & Hansen Coffee

15. Bulbo (student work)

16. a.o.

17. Glorious! soup

18. Fling chocolate

19. Breuckelen distilling

20. Dolce Emozioni

21. Eggs from farm

22. Mortlach 70

23. Delicia

24. La Sirena

25. The Smiling Skull

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25 great examples of good typography in packaging

30 amazing packaging designs for your inspiration

Mirko — Fri, 23 Oct 2009 07:49:38 +0000

Packaging is one of the aspects of design that we see the most, we get packaged products at home, work or wherever we go. The following are great example of well done packaging that add value to the product.

1. Otokoyama Sake

2. Fixa

3. Kleenex slice of summer

4. Kraftstoff Vodka

5. Waitrose Infused Olive Oil

6. Nestea

7. Waitrose

8. Handy Wipes

9. Coach

10. Lucia

11. Fortnum & Mason

12. Samurai Vodka

13. The Unseen Bean

14. Audiovox

15. Migros selection

16. Pulse Menthol

17. Pet Food

18. Sakura cigarettes

19. Clearspring Organic

20. Six Feet Under

21. Clearspring fruit puree dessert

22. Charles Chocolate

23. Waffle Cones

24. Waitrose herbs

25. Hampstead organic tea

26. Green Genius

27. Simpsons DVD case

28. Petrocoll Building Supplies

29. Clipper Tea

30. The Twelve Coffees of Christmas

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30 amazing packaging designs for your inspiration

25 brilliant wine label, bottle & package designs

Mirko — Mon, 23 Feb 2009 20:33:35 +0000

If you’re like me a wine lover, this article will be the tastiest you will have seen on Designer Daily. Unfortunatly I’m not a wine expert, so I often rely on the bottle’s label design when it comes to picking my future drink. Following is a list of wine that I could have picked based on their design at the store.

Frank B, label with a customizabe message, designed by Talia Cohen.

Mas Romani label designed by Gabriel Morales, good use of patterns and colors.

Nice concept by Hanna Backman.

Do you like vintage movie posters? Then you’ll like these Killinbinbin labels.

White space makes its way on a wine label, thanks to Stockholm Design Lab.

Wine labels based on circus characters, great work by Public Creative.

Colourful wine packaging for Zull.

Wine box that turns into a lamp, by Ciclus.

Another vintage looking design by Mash.

Mash does it again, comics-like wine labels.

Logan wine, with embroidered labels. Lovely work by War Design.

Beautiful looking typography, illustration and bottle by Elk & Wolf. Designed by Social UK.

Sicani wine bottles, also by Social UK.

Boxhead bottle, creative label pattern with cute illustrations and type by Mash.

Nice and original box and bottle design by Hatch.

Also by Hatch, the cool illustrated labels for the Michael Austin wine.

Sohne Vineyards, big typography for a strong branding, designed by Ned Wright.

Molly Dooker, more great illustrative labels by Mash.

Five Rows, more traditionnal label with handwitten text and abstract design by Insite Design.

Going to the roots of wine labelling with Turner Ducksworth.

The Francis Ford Coppola’s wine encyclopedia sent some fine looking bottles to the fine people at NotCot.

Oriel Wine, gorgeous bottles by the talented Julia Hoffmann.

Huge type for magnificient wines, lovely.

Who said awesome? Sheva wine bottles by Nine99 Design.

Beautiful black and white labels for Churchill’s wines.

Get advantage of 117-101 training by passforsure to pass 640-721 as well as 1z0-043 exam in first try with maximum exam score.

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25 brilliant wine label, bottle & package designs

When design goes wrong

Mirko — Thu, 19 Jun 2008 21:43:12 +0000

Sometimes designs can go awfuly wrong, just like on the above image where the racing path gives a shape full of painful memories to the circuit. There are other ways for designs to be bad, following are a few examples.

Bad photoshopping

There are many examples of image retouching that was done either too quickly or very badly. Many blogs often talk about this, like Photoshop Disasters.

Phallic logos

The Brazilian Institute for Oriental Studies. Huh!

The Computer Doctors, they’ll take a good look at your… hum… your mouse. Don’t forget to check out more on David Airey’s blog.

Other phallic shapes

Well… I would just by regular gummy bears instead of those I guess.

Bad advertising placement

I bet that people at McDonalds marketing didn’t like that photo…

Hum… nothing to add on this one.

Things that shouldn’t need to be designed

This kind of infography makes me a bit sad about the human race, why on earth would you need to design such a picture? I truly hope that this is a joke.

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When design goes wrong

iPhone packaging

Mirko — Mon, 02 Jul 2007 16:16:26 +0000

Tired of the iPhone? Me too… (because I don’t have one). But still take a look at its great packaging.

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iPhone packaging

Packaging design

Mirko — Mon, 18 Jun 2007 11:38:30 +0000

The Cool Hunter has gathered some nice packaging designs, you can see some more on their article.

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Packaging design