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Advertising

The best of advertising. Regular inspiration on that topic.

March 15, 2018
Pop-Art landmarks: the rise of pop art and its legacy
Pop-Art landmarks: the rise of pop art and its legacy

The 1950s was a turning point in the world of art. In fact, the decade arguably witnessed more transformation than it had in the previous 500 years. Popular culture as we know it was beginning to take shape, as early globalisation and the cementing of modern capitalism drove demand for more life-enhancing products and services. […]

November 23, 2017
When design goes wrong: 10 wonderful design fails
When design goes wrong: 10 wonderful design fails

The easiest way to demonstrate the purpose of design is maybe the absurd way. Good design isn’t always spectacular, while bad design will show you exactly what parts of the work the designer is paid for. Here are 10 examples of design fails that will make you smile. 1. Fashion Fart When using a capital […]

September 7, 2017
Creepy and brilliant street marketing campaign for the movie IT
Creepy and brilliant street marketing campaign for the movie IT

The new IT movie has already been heavily publicized around the world, so you probably already know that it’s coming soon. The first one was already scary enough, and if you watched the preview, the second one will be even scarier. In Sydney, a marketing agency has decided to start terrorizing people in the streets […]

June 26, 2017
This advertising campaign shows you the bottom half of famous portraits
This advertising campaign shows you the bottom half of famous portraits

In these award-winning ads, Ogilvy Chicago created the bottom part of several famous art portraits. These complements to the artworks were designed to promote a shoes brand, Kiwi.

April 27, 2017
When luxury brands steal common designs
When luxury brands steal common designs

Most of the time, you’ll find poor people that are eager to buy luxury brands to upgrade their social status. Sometimes though, it seems that the designers working for the luxury companies dream of designing poor people’s designs. For example, Balenciaga’s designers seemed to really like IKEA’s big blue bags (named Frakta), because the “Arena” bag […]

March 30, 2017
Seibu Railway released some cool good manners posters inspired by ukiyo-e
Seibu Railway released some cool good manners posters inspired by ukiyo-e

We already know that art can be an excellent source of inspiration for advertising, so it doesn’t come as a surprise that this campaign inspired by ukiyo-e (traditional Japanese prints) works so well to remind train users to keep good manners on the train. Seibu Railway releases each year a new poster that is used […]

March 28, 2017
White Square: 10 daily till the deadline!
White Square: 10 daily till the deadline!

There are just 10 days left to enter the creative ring and submit the entries to one of the leading festivals of creativity in Eastern Europe – IX White Square International Advertising Festival. Call for entries runs out on April 7! Obviously, it’s high time to hurry up! But if you consider yourself worthy of […]

March 16, 2017
“Pass the Heinz”, Don Draper’s campaign comes to life
“Pass the Heinz”, Don Draper’s campaign comes to life

In a quite clever marketing stunt, Heinz just used the refused campaigns created by Don Draper in Mad Men. In the TV show, Draper presents a concept with minimalist visuals and fails to convince the Heinz team that the product can be sold without showing it. Now it seems to be obvious that you can […]

March 13, 2017
«White Square» advertising festival: deadline is coming!
«White Square» advertising festival: deadline is coming!

International Advertising Festival «White Square», one of the leading creative events in advertising and communications industry of Eastern Europe, will be held for the 9th time already on April 27-29 in the capital of Belarus – Minsk. Regardless the fact, that the deadline in only on April 7, it’s better to hurry up and that […]

March 10, 2017
Creative photo campaign for the Mollat bookstores in France
Creative photo campaign for the Mollat bookstores in France

This type of photo where a book cover is completed by a person is not new, but always worth sharing when well done. Mollat is one of the rare independant book sellers that’s still successful in France, probably because of their creativity when it comes to promotion. The photo campaign has been widely shared on […]

February 27, 2017
IX White Square Ad Festival Announces the Jury
IX White Square Ad Festival Announces the Jury

IX International Advertising Festival «White Square», one of the leading creative events in communications industry of Eastern Europe, will take place in Minsk on April 27-29. The image of a boxing ring has become the key idea of Festival’s corporate identity this year. The tagline of IX White Square Festival is «Creativity Wins». In late […]

February 23, 2017
A collection of smart tear-off ads
A collection of smart tear-off ads

You can find creativity anywhere, even in these small tear-off ads that you’ve seen so often. 1. Ballet Classes A cute way to display the stickers to tear off, make it look like a ballerina’s dress. 2. Children hairdresser A bit of humour there, with these way too long hair that you’ll contribute to cut […]

February 19, 2017
Creativity to the blood in the advertising campaign of White Square Festival
Creativity to the blood in the advertising campaign of White Square Festival

IX International Advertising Festival White Square, Belarus, one of the leading creative events in advertising and communications industry of Eastern Europe, has launched a campaign with famous advertisers shot in unexpected images. The key idea of Festival’s corporate identity this year has become the image of boxing ring. On April 27-29 White Square Festival will […]

February 15, 2017
Call for Entries is Open. 9th International Advertising Festival «White Square»
Call for Entries is Open. 9th International Advertising Festival «White Square»

International Advertising Festival «White Square», one of the leading creative events in communications industry of Eastern Europe, will gather representatives of more than 25 countries from all over the globe in the geographical heart of Europe, a country named Belarus. 9th White Square will take place on April 27-29 in Minsk. The festival is organised […]

December 16, 2016
Corporate brands that have used illustration successfully
Corporate brands that have used illustration successfully

When you think of branding, you immediately think of a logo. There are so many big names out there that have a globally recognised brand. Coca-cola, McDonalds, Nike are a few of the ones you will know as soon as you see their logo. But how far does art and illustration go to demonstrate a […]