25 brilliant wine label, bottle & package designs
If you’re like me a wine lover, this article will be the tastiest you will have seen on Designer Daily. Unfortunatly I’m not a wine expert, so I often rely on the bottle’s label design when it comes to picking my future drink. Following is a list of wine that I could have picked based on their design at the store.

Frank B, label with a customizabe message, designed by Talia Cohen.

Mas Romani label designed by Gabriel Morales, good use of patterns and colors.

Nice concept by Hanna Backman.

Do you like vintage movie posters? Then you’ll like these Killinbinbin labels.

White space makes its way on a wine label, thanks to Stockholm Design Lab.

Wine labels based on circus characters, great work by Public Creative.

Colourful wine packaging for Zull.

Wine box that turns into a lamp, by Ciclus.

Another vintage looking design by Mash.

Mash does it again, comics-like wine labels.

Logan wine, with embroidered labels. Lovely work by War Design.

Beautiful looking typography, illustration and bottle by Elk & Wolf. Designed by Social UK.

Sicani wine bottles, also by Social UK.

Boxhead bottle, creative label pattern with cute illustrations and type by Mash.

Nice and original box and bottle design by Hatch.

Also by Hatch, the cool illustrated labels for the Michael Austin wine.

Sohne Vineyards, big typography for a strong branding, designed by Ned Wright.

Molly Dooker, more great illustrative labels by Mash.

Five Rows, more traditionnal label with handwitten text and abstract design by Insite Design.

Going to the roots of wine labelling with Turner Ducksworth.

The Francis Ford Coppola’s wine encyclopedia sent some fine looking bottles to the fine people at NotCot.

Oriel Wine, gorgeous bottles by the talented Julia Hoffmann.

Huge type for magnificient wines, lovely.

Who said awesome? Sheva wine bottles by Nine99 Design.

Beautiful black and white labels for Churchill’s wines.
Get advantage of 117-101 training by passforsure to pass 640-721 as well as 1z0-043 exam in first try with maximum exam score.




very creative designs thanks for inspiration
Love this post, thank you for putting it together. I’m a big fan of beautiful wine labels and of course, delicious wine.
Frank B? I’m pretty sure it’s B Frank, it’s a joke.
–
http://twitter.com/ElbertF
It’s great to see packaging design getting some attention. It affects everyone on such a daily basis, it should be highlighted more often. This is some pretty nice use of graphic design too. Wine bottles are so often stuck in this one style with so many dull colors, a traditional scene, some curvy font… it’s so refreshing to see designers finally getting away from that. There have always been those select few brands that have gone against the grain and have always stood out to me on the shelves in liquor stores, but how much more pleasant would it be to walk into a store and be surrounded by bottles looking like this instead of the designs that look like they haven’t changed since the 1700′s? The use of vibrant colors, or even complete lack of colors makes already makes the labels more pleasing to look at. The more simplistic layouts along with more sans-serif and less imitation cursive certainly adds to the appeal.
The simplicity of the Sav bottle is beautiful. Nothing beats the ability to use solely black and white, and the proper use of white space no less, on packaging.
The wittiness of Frank B brings intrigue to a simple bottle of wine. It give it character as well as an interactive element for the consumer.
The bottle of Elk & Wolf turns around the traditional way of putting a label onto a wine bottle, by designing the entire glass exterior. It uses positive and negative images to get the idea across. More dramatically, it uses the full height of the bottle rather than simply a horizontal band across the bottom.
Really… there should be more bottle designs like this out there.
I agree with you Jennifer, although if they were more bottles designed like this, they would not stand out as much
Some great designs. Any move away from boring traditional labels is great for us in the promotional wine business. It makes it easier to persuade corporates to put their logo on the labels.
Does the number of Australian designs say more about the design industry or the wine industry in Australia!?
What it says in my opinion is that wine industry in Australia is less traditional than french or italian winemakers, thus they are more open-minded about their labels and let designers express themselves.
Great collection! I almost always go for prettiest or most clever/creative label…it’s a great way for smaller labels to get noticed.
Not too long ago did a similar blog post, except looking at different vineyards websites – there are some very creative people in the industry! Check it out here if you’d like: http://www.agencytool.com/blog/uncorked-22-great-wineryvineyard-website-designs
That’s some nice stuff you found there, thanks for sharing!
Thanx! posted on brazilian blog
http://d-lovrs.blogspot.com/
So Brilliant!
Thanks for bringing together all those striking labels, which certainly appeal to me and would influence my buying decisions as an importer.
There just isn’t enough work done, though, on how wine labels create and impart their message. I’ve a few amateurish ideas, but even the interweb doesn’t reveal much about the thinking behind label designs or, from the consumer’s perspective, what they signify once they’re off the press and on the bottle.
Or have I just not been looking in the right places?
This one is also lovely by Turner Duckworth!
http://www.fatbastardwine.com/
Wow! When I see such great design–and then check out the other work of the designers–it’s a bit discouraging at first. What amazing work, eh?
Still, we’re all learning, all the time. If that weren’t true, I think we all would have given up long ago.
=)
Thanks for sharing the lovely designs here.
Here in California Wine Country, we know…the fancier the label, the more questionable the wine!
Wow, that is pretty amazing!
RT
http://www.be-anonymous.us.tc
This one is also lovely by Turner Duckworth!!
It is amazing how much a well designed label impacts your interest in the wine, and how a poorly designed one doesn’t.
I’d be willing to bet you could take the same $ 6.00 bottle of wine and package it differently selling it easily for ten times that. Packaging and presentation can really make a big difference in perceived value.
really cool informations, thank you good materials
@jimmy: Believe me the design of a bottle is the last thing you look at when you want to drink great wine
.. those are well designed wine bottles.. I am an amateur of wine, and guess what?: I have not even looked at the name of the domains of those bottles..
VERT CREATIVE
Wine is truly an art. Definitively the bottle and label are big contributors of this art, regardless of the fact that some commenters do not care for the packaging. For me the Turner Ducksworth is the best.
I personally enjoy wine cork designs. It is amazing to see the different designs on corks when you open the bottle. A hidden surprise in every bottle.
This list is worthless without the MD 20/20 label.
seems like anything out of the ordinary makes a good wine label. anyone done a 80s comic book label yet.
So American! Look at French and Italian wine bottle design, you will never find anything like this. Nobody will even buy wine called “yellow tail”.
Exquisite and elegant, they each have a different flavor and feel to the bottles! Lovely!!!
Great feature!
Just recognized this label – a fast forward and innovative South African brand (I think it is rather new and has some good success in Europe and also USA):
Golden Kaan (Joint venture Brand of KWV and Racke Group).
http://www.goldenkaan.com
Best,
Stan
It’s great. In france we don’t have beautiful package for wine.
Of course the first image should be named: “Be Frank”, instead of Frank B. That’s the purpose of the label: be honest (be frank) I am only drinking, blabla. I like the post though.
Good post on packaging design.Very useful thank u.
Here in California Wine Country, we know…the fancier the label, the more questionable the wine!!
I love this sort of design, brings me back to when I did work experience in a whiskey plant.
Elk & Wolf < Is the nicest I love the cleanness and contrast on it. shouts buy me!
nice ideas, good inspiration, great post!
Heureuse de voir de la création sur vin, beau travail de fond et de forme. C’est rassurant de voir le concept et le graphisme rejoindre le vin et la table.
Sylvie
Another good example of original design, a spanish wine bottled like a medicine, designed by David Delfin :
http://belladonalab.wordpress.com/2009/03/17/pagos-de-la-sonsierra/
from http://www.sonsierra.com/
this is a beautiful collection of wine labels, it reminds me of one i read at http://www.luxury.affluence.org
ODG approved, for use of white space.
Digging these wine label designs.
Awesome stuff!
thanks
I love it
Congrats
Paulo
Thank you so much for picking out these great bottles, they are so interesting. This wine label passion is just beginning.
E
Wonderful designs. Great job done.Most of the time I wonder with your thought process.I would like to know the design process.
Да уж По-моему, минусы значительно превосходят плюсы. Думаю, не стоит заморачиваться.
Interesting how taste in labels and packaging is different.
Just like taste in wine is different.
Most of the examples would have made me run for the water shelves. Horrible. Showing, IMO, producers who seem to care more about what’s eye catching on the outside of the bottle than what’s inside the bottle.
Simply exquisite examples of design. My personal favorites are BFrank, Hanna Backman’s gloved hands and the Killinbinbin movie posters. Of course it’s what they taste like that truly matters!
Nice slice of inspiration.
So many eye-catching ones. I’m no graphic designer nor am I a wine connoisseur, but started a blog on wine labels a few months ago. It’s great fun to learn about wines through their labels. Yesterday, I wrote about labels influenced by counterculture–punk, tattoos, and such.
Hello,
I read your comments on wine labels and as I am about to choose one design from a range of designs done for me, I was wondering if I could have your oppinion. If you don’t mind, please let me know your email address so I can email you the choose and my two favorites. Merx
Merx
Nice group of labels – I ran into a new one a month ago that got me to buy it. I’m a Business Analyst so this one seemed fun to me.
Maybe not brilliant but fun nonetheless.
http://www.rootsrundeep.com/educated_guess.html
Yet they’re in every single wine store in the US and Canada. Thanks for the useless opinion…
Very interesting and educational theme, you have published for the readers. We are looking forward to the continuation of these same articles. Subscribed to your RSS
The design of the site you have an excellent and interesting article poznovatelnye. I read constantly.
I enjoyed looking at this creativity with wine labels. When I saw the Box Head I smiled as I’ve tried and enjoyed their Cabernet Sauvignon. The Shiva Bottle designs are the coolest with my second favorite being the vintage movie posters.
Some interesting and quirky designs, I bet the marketing investment would pay off considering it’s a product which relies so much on catching the eye.
It is surprising but true. Your life is expensive. At least, at its auction it could sell for good money.
Thanks for all the answers. Actually learned a lot. This is only until the end and not разобрался that and from where.
At one site I have read almost the same selection of information, but thanks anyway.
I almost accidentally went to this site, but stay here for long. Delayed, because everything is very interesting. Be sure to tell you about all your friends.
It is surprising but true. Your life is expensive. At least, at its auction it could sell for good money.
In the past few years has been to Ibiza, so they met with a man whose style of presentation is very similar to yours.
Interesting, but still would like to learn more about it. Love the article!
I subscribed to your RSS feed, but the message for some reason in the form of some characters How can I fix this?
The abundance of interesting articles on your website amazes me! The author – best of luck and new interesting posts.
Thanks for all the answers Actually learned a lot. This is only until the end and not разобрался that and from where.
beautiful! what is price range for designing a wine label?
Beautiful! What is price range for creating wine label, back and front,52 cases.?
Very interesting thought, well told, there are just various languages shelves
these designs are nice and what really makes some of the bottles stand out is that they are bold the logo looks best black or white the designs are simple.
Now everything is clear on this subject. And I just do not understand where there is communication with the headline …
The author of a very objective and revealed the theme of the articles, for he is a great pleasure. Celebrate it and other articles.
At one site I have read almost the same compilation of information and articles, but still the author thanks.
Very clever idea, well explained and written, everything is simple to explain qualitatively
Gratifying that your blog is constantly evolving and updated with new articles. Such positions only adds popularity
thats great designs… I do not like, but I like a drink too
thanks…
Gratifying that your blog is constantly evolving and updated with new articles. Such positions only adds popularity
It is nice to read your blog. It is my understanding of many topics.
I’m just dropping by to say that I very much liked seeing this post, it’s very clear and well written. Are you considering posting more about this? It appears like there is more fodder here for more posts.
wonderful
Where is the link to the Cherchill’s design (last one)
Thanks,
download cuteftp
Отлично написано.
VeryGood. Thanks!
Спасибо почитал.
Great labels. Will add more unique ones on our site
Thanks for sharing…
Great labels. Will add more unique ones on our site
nice sharing.. thanks..
These labels have some very inspirational designs and the print quality is superb, We at Lancer Labels Ltd http://www.lancerlabels.co.uk in the UK supply a great colour printer that is used for printing wine labels, we can be contacted via the above web site or by calling +44 151 324 0112 for further information.
Mirko, hvala za inspiraciju.
Pozdrav iz Srbije
nice sharing thans a lot..
Fantastic website with some fantastic, creative ideas for wine bottle labelling, I really liked the second one!!
Moim zdaniem na półkach mogłoby być więcej awangardowych etykiet, skoro winiarstwo pretenduje do roli sztuki.
I agree these are complete
real, new innovative and imaginative.
I will be the first to admit that I have purchased wine simply in the belief that if the bottle expresses its self so artfully, then surely the wine must. I am glad to report in most cases a good artful label leads to an unexpected and pleasant find.
WOW! Amazing and excellent post. !!!
Just great keep the good work going. great article…
Beautiful designs I wish all wine bottles were this pretty!
so many responses you have already received,what more can i comment.i can only say-thank you for all the pain you took for all of us.
Awesome! absolutely Beautiful! Does anyone knows what was the priced paid by client of any of this designs? or provide me with a link where ca I get that information?
Thank you so much!
Roland
I love collecting wine labels. They are pieces of art within themselves. I finally found an excellent label remover that easily peels the labels off for me and I can place them on a note card that comes with it and put it into my personal collection album. It helps me remember what wines I liked as well so I can buy it again. If you like to collect labels too, have a look and this website:
http://www.label-a-peel.com Enjoy!
Wow, Katie – you musta gotten a big link. Kudos!
I was looking at some work that Voice did recently in Australia and came across your site in a search. What a great collection of pics.
FYI – Voice is a small, ideas driven, typographically strong South Australian (Adelaide) design agency which seems to pick up awards year upon year. (Australian Creative ran a story on them April 6 – see http://www.australiancreative.com.au/yaf-news/voice-triumphs-again)
Nice blog Mirko. I’ve just started mine, also brand and design focused. If you’re interested take a look http://www.dezomo.wordpress.com.
I’m looking forward to enjoying my subscription with you!
For anyone that’s interested in the War Design embroided labels, they’re an Australian design agency doing some interesting things. These wine labels made it into the 2009 D&AD book. Check out their website http://www.wardesign.com.au/
J’aimerais entrer en contact avec vous car je suis directeur du site http://www.vignobletiquette.com, mais en privé je suis collectionneur d’étiquettes du monde entier et depuis la découverte de votre blog, je souhaite vous demander des infos sur l’origine des belles étiquettes présentées. Je pourrais d’ailleurs sur mon site creer grâce à vous une nouvelle rubrique intitulée “les plus belles étiquettes du monde”.
Merci pour votre réponse.
Bien cordialement
i like good pottle me……
Recently i found a new lovely and inspirated label from Viu Manent “El Incidente”. Take a look http://www.viumanent.cl