20 beautiful but simple e-commerce websites

E-Commerce stores are ever-evolving and often redesigning their sites to keep on top of their competition. We’ve selected a showcase of 20 beautifully designed, but modern and simple e-commerce websites.

Ranging from well-known brands to small startups, they all leave their own print on the internet and bring out the brand personality. We hope these designs will inspire you.

1. Beats by Dr.Dre

2. Mr Porter

3. Dyson

4. Hollister

5. Barneys, New York

6. Harvery Nichols

7. Shoon

8. SurfStitch

9. Troggs Surf Shop

10. Lipsy London

11. Apple

12. H&M

13. HP

14. Hunter’s

15. Indochino

16. Bridge55.com

17. Gucci

18. Express

19. Polo Ralph Lauren

20. Nike