The virtual medium has become so strong these days that every entrepreneur with a small business or a multi-national company is vouching for online advertisement and promotion of their business. Having a website is the basic step that makes people across the globe aware of your presence and gives them a medium to get in touch with you. There was a time when it was difficult to get products from different countries but not anymore thanks to the internet. But the question arises, how businessmen can ensure a strong virtual presence and profits via the website? How can a website pool in traffic? And most importantly, amidst so many websites of the same product; how can your website stand out of the crowd?

Let’s start with basics:

  • Always have a Wireframe: What is a wireframe? A wireframe is like a map or a blueprint that guides the web designer about the design and template of the website. This will help the designer arrange all the elements required on the website like the logo, color, theme, widgets, headers, footers, etc. Half of the work is done when one gets a wireframe ready and rest is all about execution. There are many vectors available that you can get at a reasonable price with the help of ByDiscountCodes.
  • Let your website tell your story: Every business has a story to tell and let your website narrate your story. Anyway, when viewers open a website they try to decode about the working and style of the business but it will be much easier and safe; if we let them hear what we have to say. In this way, we have all the controls on our business and it helps to create a positive impact. So when you are thinking about creating a website; think what kinda story you want your viewers to know? What kind of target audience you have in mind? Is the blueprint doing justice to your story? Accordingly, create a theme and set the tone of the site.
  • Be cut to the point: Gone are the days when people used to love reading essays. Now is the time when people want everything short and crisp. So how about creating a website which is visually appealing but not confusing. Create a homepage that is catchy but not chaotic. Opt for logo and images that does not make the viewers confused as this will not serve your purpose and make the viewers shift from your site.
  • Think out of the box: Don’t be a stereotype and change according to time. Innovation is the key to success in the digital world. You might not have something different to offer but if the presentation is different; it will make your website the most visited one.

To conclude, web designing is an art that can make or break your business. So while creating your website; it is essential to work on these key factors and hire a professional web designer who will help in creating a strong website.

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About the Author

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mirko

Mirko Humbert is the editor-in-chief and main author of Designer Daily and Typography Daily. He is also a graphic and web designer based in Fribourg, Switzerland, as well as the co-founder of We Jobshare.