Creating your own blog is never an easy undertaking. It all starts by choosing your blogging platform, get a unique and meaningful domain name, and create unique content. Then you can go on and customize as well as optimize your blog.

You have to do anything possible to create a one-of-a-kind design for your blog. It is possible to create a unique design for your blog regardless of the type of content you will be providing. Here are a few tips to guide you in your endeavors. Have a look:

1. Create a Unique Logo

Every blog needs a distinctive logo as there are many platforms you will use it. For instance, you might plan to use your logo on your social media pages, such as on your Facebook, Twitter, or Instagram.

You will need a logo because, if well-designed, it will make the first impression and sway the interest of your blog visitors and followers. You will spur them to check out your content. It’s also a great way to build brand recognition.

With a distinctive logo, you will stand out in your niche and build recognition among your target audiences. Regardless of the type of blog logo you settle for, it’s wise to think about your audience.

You have to consider the subject matter and ensure the design will resonate with your audience. Go on and choose a logo design tool that will make the work easier. This is helpful if you think you can do-it-yourself.

2. Choose the Palette of Colors and Fonts

The colors you use should stand out and be consistent with the corresponding blog color scheme you have in mind. Build a color theme around your logo to convey a certain message or emotions to your target audience. Do your research on the color palette you plan to settle for, as each color has its distinctive meaning and personality.

Ensure the colors of choice complement each other and opt for no more than three colors and fonts. More colors will clutter your design and make it hard to comprehend your message.

The font you choose will act as the main visual element your audiences can relate to and expresses your blog’s personality. Consider the font size and ensure it connects with your audience with much ease.

Ensure the font is not hard-to-read as it will defeat your blog’s purpose. Keep in mind that fonts from the same family work perfectly well and look good. Use Figma as your best tool to create a future design model you desire.

3. Use Canva to Create Visual Content

Your blog will require visual content to make it more successful. Opt for pictures, graphics, and infographics to create amazing visual content that will generate better post structure.

With your unique visual content, you will enjoy higher engagement and get more shares on different platforms. This content also offers a means to highlight the most important data and increase blog credibility.

One incredible blog design tool to choose and create impeccable visual content is Canva. It’s a free tool that works perfectly for social media pictures and other visual content. You can also select the best templates and photos from this tool and improve your blog’s look.

4. Include Call to Actions

Once you attract readers to your blog, don’t stop there. Go on and persuade them to take action. This is possible if you include a call-to-action. You will give your readers a purpose to visit your blog.

You will spur them to take a specific action. For instance, you might encourage visitors to comment on a post or share it.

If you have undertaken a phone number search, use this opportunity to your advantage and share common call-to-actions. You can send them internal or external links to pages on your blog. You can also use the available phone numbers or emails to get market research responses that include online surveys.

5. Investigate Your Competitors’ Design

Well-executed scrutiny of your competitors’ blogs will help you create an exceptional blog design. You will know what to add or remove from your blog and give it an upper hand.

Feel free also to check your competitors’ social media profiles. This is possible with the help of Spokeo, a great tool that aids find peoples’ email addresses, photos, and names. A reverse phone lookup could provide a means to gather more information about your potential blog readers or visitors. Hence, you can provide them with relevant content.

Go on and collect emails or do an email search and directly connect with your target audience. You will get their attention and develop incredible ways to inform them about your content or anything to do with your blog.

6. Include Video Content

The media you use to market your blog is important. Video content is quite awesome if you use it to your advantage. Videos will personalize your blog experience and allow your target audience to consume vital information in a short time.

But then again, don’t use too much video as you might lose the message or impact in the process. Come up with simple and engaging videos that speak more about your blog and evoke emotions.

Final Thoughts

Owning a well-designed blog is a decision you will never regret. It’s a great platform that will help you connect with different people and establish your brand and credibility. However, you have to design a unique blog that will attract more visitors or readers.

Designing a blog on your own may be daunting, but you can excel in your endeavors with the right skillsets. Significantly, it’s wise to seek professional help if stuck. Feel free to use incredible tools such as the email lookup tool or blog design tools like Canva, as their benefits are matchless.

About the Author

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Maguire Haigh

Maguire Haigh is a marketing manager for Spokeo. He is interested in the latest technology trends, marketing strategies and business development. He also prefers traveling, exploring the world and meeting new people. Maguire has great experience in creating and editing articles on different topics.