Nowadays, it is a given standard that a site needs to be able to support those who might be browsing via their smartphones. As a result, those who own and run sites need to make sure that they are offering fantastic platforms that customers feel comfortable using. Here are some of our best tips to help you make a mobile site that really pops out!

(Image Source: Pixabay)

Nail the Structure

With more and more people choosing to browse the internet using their mobile phone, you need to make sure that you have the structure in place to support it. There are so many little things that can determine whether or not a site is properly optimized for mobile support – and you need to make sure that you cover them all! There is no point in trying to make your mobile site pop if you are not going to create a good platform! Make sure you also understand the difference between mobile-friendly, mobile-optimized, and responsive design for websites so you can get things set up in just the right way.


Search engine optimization is incredibly important as it helps your website to be a whole lot more visible online. You might already have some great SEO practices in place to help with your wider site, but you also need to make sure that you have some practices in place specifically for mobile optimization. After all, many people like to use their smartphone’s assistants to search the internet. A question posed to one of these will be worded differently compared to if you were to type it into a search bar, and you need to make sure that you are covering it with your SEO. Any site that wants to get mobile traffic needs to be as optimised as possible!


Regardless of the industry that you are in, you need to make sure that you create a site with a memorable design. This is one of the first things that will help you differentiate yourself from your closest competitors, and will also help massively with brand awareness. For example, the iGaming websites usually come with often new and very original designs. Therefore, you could go ahead and try out new mobile casinos on NewCasinos, which might inspire you to create a unique site on your own.

Be Careful With Image Use

Images and other graphics can help to make a beautiful site that many want to explore, but they are not always the best for a mobile site. You need to make sure that your site is as “light” as possible, and too many images and files in the site’s makeup could be weighing it down significantly. You might not notice the lag so much if you were to access a site from your desktop, but there is a good chance that you would notice it if you were trying to go in on your mobile. Watch your file sizes – you can never be certain when you might be overloading the site. To be able to catch and retain the interest of mobile customers, you need to ensure that your site loads as quickly as possible!

Construct Your Pop-Ups Correctly

Want to make your site pop? A pop-up might be the way to do it! This is a great way to quickly offer something of value to a customer. Too many and they can prove to be a little irritating, but when used in the right way they can be great for driving conversions. However, for a mobile site, you do need to make sure that your mobile pop-ups are built correctly. We have all been stuck with a pop-up on our mobile that we can’t see a way of exiting. Build yours properly so they won’t drive your customers away.

These are just some of the things that you can do to create a mobile site that really pops. Though you might think that it is all in the products and deals that you have on offer, a lot of it can often be bound up in the construction of the site itself. Customers will not want to spend their time or money on a bad site. You need to make sure that you offer them a good and stable platform first. With that in place, you can then begin to offer the amazing services that your business has. Think about how you can make changes to your mobile site now!

About the Author

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Mirko Humbert

Mirko Humbert is the editor-in-chief and main author of Designer Daily and Typography Daily. He is also a graphic designer and the founder of WP Expert.