Where a designer can expose their works and get as much attention as it is at all possible? Of course, Instagram is the first social platform that comes to mind – here people can sell and buy arts and designer pieces, gain Instagram likes, views and followers and grow their business straight from 20 clients […]

Search Engine Optimisation (SEO) is the process of improving the visibility and ranking of your website on search engines such as Google. If you want your website and your business to be successful, it is important to make sure it is optimised for search engines, especially Google. By optimising your site for Google, you can […]

We’ve gone through several phases during our digital “growth,” moving from text to images and from images to video. And the recent success of socials such as Tik Tok – with over 2.6 billion downloads through 2020 – shows that the trend on these types of tools is solidifying exponentially. But does this apply to […]

It’s not easy drumming up new customers. Attempting to lure new clients can be exhausting – as well as expensive – yet it is essential for freelance designers and web design companies. The thought of cold emails, sent or received, may not sound like a very welcome prospect. However, if they are done the right […]

Digital marketing is the process of reaching customers using the Internet, mobile devices, social media, search engines, and other platforms. Compared to conventional marketing, digital marketing is a whole new concept requiring a different approach to clients and a new knowledge of customers’ behavior. In this article, we will learn about digital marketing agencies, and […]

Pay Per Click Marketing is one of the most powerful marketing channels available to businesses today. Online advertising campaigns through Google and Bing pay per click programs can be enormously successful when combined with a solid web design and conversion rate optimisation strategy. One way is to have Google orchestrate all your digital advertising so […]

If you’re a craft beer enthusiast, you know that there’s nothing quite like the taste of a good, fresh brew. But what do you do if you want to share your love of craft beer with the world?  Marketing your craft beer can be a daunting task, but it’s not impossible. In this post, we […]

When setting up social media accounts, one of the first things you will need to design will be the banners that serve as your identity on the platforms. For these, you will need to work with a consistent color scheme and branding, as you would for any other corporate design, but also with the right […]

You’ve probably heard of the phrase “a picture is worth a thousand words.” Nowhere is that more true than on Instagram! With tons of content on this platform, you want to create and design visuals that get people to stop scrolling and stare at your amazing pictures and videos. Once you’ve done this, you need […]

Marketing nowadays can take so many forms that it can be hard to chose the right medium and strategy, so companies tend to go with the trend and overwhelmingly invest on internet marketing. However, traditional ways of marketing your products didn’t say their last word yet and can still prove useful for your business. Sticker […]

In the last five years, the relevance and importance of digital marketing have continued to expand for both small businesses and corporations. Search engine optimization, which is otherwise referred to as SEO, is an essential component of digital marketing and helps ensure that a business stays competitive online. The SEO marketing process connects internet users […]

Whether you want to take your career to the next level, increase visibility for job opportunities, and land new clients, having your website will help expand your professional horizon. While it’s essential to have your site, generating great personal website content is much more important. At this point, you may be wondering, “What are the […]

Since YouTube has entered the content marketing scene, no other platform has stood a chance to beat it at its forte. As YouTube is growing every day and so are the creators and businesses with it, it has become super important to know how to increase the number of views on your YouTube videos and […]

With so many businesses operating online, one of the best ways to ensure yours isn’t left behind is by drawing in as much traffic to your website or business page as you can. More traffic translates to better sales since more people are aware of your business and a higher ROI for you. It can […]

Marketing is a vital aspect of any business. It can be the thing that determines the success or failure of a product or business. Digital marketing, however, is a fairly new concept, which takes a lot more analysis and a lot less of the fun stuff like creating content around a product. As much as […]