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Marketing

September 17, 2020
How To Use Text Messaging To Connect With Your Customers
How To Use Text Messaging To Connect With Your Customers

There are many ways to connect with your customers through text messaging. You can use text message as a way of selling products or services, and you can also use it to create a relationship with your customers. In order for you to get the most out of your customers’ texts, however, you should make […]

September 9, 2020
Videos, Building Trust, and Customer Retention
Videos, Building Trust, and Customer Retention

So, you want to increase your customer retention rate? Of course, you do! The more customers you keep happy and on board, the more money you’ll make. Not to mention the fact that it’s easier to keep a current customer happy than it is to find a new one. There’s only one problem with this: […]

August 15, 2020
4 Strategies for Marketing Your eCommerce Website on Social Media
4 Strategies for Marketing Your eCommerce Website on Social Media

There are currently 3.5 billion social media users around the world, which makes social media the perfect place for marketers who want to reach a large audience. Social media marketing has been on the rise for years, and it has proved to be very effective for businesses in various niches. As an eCommerce website owner, […]

August 13, 2020
3 B2B Marketing Strategies That Experts Swear By
3 B2B Marketing Strategies That Experts Swear By

Business-to-business (B2B) marketing refers to all marketing efforts that aim to promote the products and services of a company to other companies or businesses. This business strategy is used to increase B2B leads and close more sales. When it comes to B2B marketing, experts have a wealth of knowledge to share. So, if you’re struggling […]

August 11, 2020
5 Signs You Should Consider Outsourcing Your Digital Marketing
5 Signs You Should Consider Outsourcing Your Digital Marketing

For businesses in 2020, digital marketing has become a crucial business function, without which they can’t create the best results. From brand awareness to boosting sales and promoting offers, digital marketing does it all for companies. However, it isn’t the easiest to implement, and with all the other important tasks, some companies may have a […]

July 19, 2020
How to Improve Your Email Marketing Conversion Rate
How to Improve Your Email Marketing Conversion Rate

What is the conversion rate for? In terms of bare numbers, email marketing conversion is a purchase-related percentage of brands’ subscribers who completed the desired action. Sounds simple, doesn’t it? But speaking wider, these metrics are among the most important things to evaluate and measure our success. Because the conversion rate is an indicator of […]

July 14, 2020
How to Find Social Media Platforms that Fit Your Target Audience
How to Find Social Media Platforms that Fit Your Target Audience

For a company, it’s essential to invest in your target audience. After all, these are the people who will primarily be consuming and critiquing whatever it is you are trying to advertise. In order to generate enough traffic and interest, using social media platforms might be a worthy idea. Social media channels are avenues where […]

June 29, 2020
The Role of Creativity in Digital Marketing
The Role of Creativity in Digital Marketing

Most in the advertising industry know that digital marketing has come to change the game. It is predicted to stay the most successful and popular type of marketing for the foreseeable future. It isn’t hard to understand how this has come to be; digital marketing offers businesses an unprecedented level of personalization and targeting, ensuring […]

June 17, 2020
How To Market Your Business With A Budget
How To Market Your Business With A Budget

When you’re a small business with a smaller budget, marketing your product or service can be an overwhelming prospect. However, the truth is that marketing your business doesn’t have to be costly. You don’t have to spend thousands or even hundreds of dollars, so don’t lose hope. There are many marketing tactics and ideas you […]

June 12, 2020
Website Promotion on Pinterest: Methods, Features, Tips
Website Promotion on Pinterest: Methods, Features, Tips

You should never miss the opportunity to develop your business. So if your business niche is suitable for promotion on Pinterest, give it a try! Pinterest is a social network that has just begun to enter our market and has already gathered a huge audience around it. This is a service designed for sharing photos […]

June 11, 2020
What are the top emerging trends in marketing?
What are the top emerging trends in marketing?

There is a growing hunger for modern marketing to shift the e-commerce landscape and market share for both large and small-scale entities. Digitization has sprung up so many technological innovations that will steer commerce in the coming years. For instance, according to bestemailmarketing.com, email marketing is still far from becoming obsolete, provided it is done […]

June 3, 2020
How to Create a High Converting Landing Page: 3 Crucial Considerations
How to Create a High Converting Landing Page: 3 Crucial Considerations

Getting traffic to a website isn’t easy. Many marketers spend months on SEO, or thousands of dollars on paid ads, trying to grow their customer list and make more sales. Unfortunately, even if you receive thousands of visitors to your site every day, there’s no guarantee that they’ll end up signing up or buying from […]

May 28, 2020
Need-To-Know YouTube Statistics For Marketers In 2020
Need-To-Know YouTube Statistics For Marketers In 2020

This year’s statistics say that YouTube is the most popular video platform  of  all other social media sites. . You might be an in house marketer and you’re on a constant mission in making your manager understand that video content is the key to all doors. Or you might be in a quest of convincing […]

May 27, 2020
How to Make a Presentation Properly? Simple Tips!
How to Make a Presentation Properly? Simple Tips!

Who can use these tips? No matter what the purpose of your presentation is, it can be: Protect your essay, term paper or diploma thesis; Report on events or achievements; Product overview; Advertising company. For any task, the basic principles of the correct design of the presentation are always the same! 1. The plan of […]

May 26, 2020
The 5 Best Email Marketing Platforms for Small Businesses
The 5 Best Email Marketing Platforms for Small Businesses

The success of a marketing campaign can stand and fall with the tools used to carry it out. This is especially true for email marketing, where the platform that you use determines crucial factors such as deliverability or the range of functionalities that can enhance the effectiveness of your campaign, segmentation and personalization chief among […]