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November 17, 2017
7 Ways to Improve Sales at Your Shopify Storefront
7 Ways to Improve Sales at Your Shopify Storefront

Want more sales and better retention? Here are 7 ways that you can get them for your Shopify store with minimal effort on your part.

October 19, 2017
How Social Media Marketing Can Power Forward Your Startup
How Social Media Marketing Can Power Forward Your Startup

Starting a business has never been easy, let alone getting people to start buying from your store. It requires pumping in of time, money and resources. Effective marketing will also play a huge role to help you get around this problem. Luckily, the social media platform comes in to save the day especially for small […]

September 13, 2017
Time to get your free .design domain
Time to get your free .design domain

.com is not the only option when you shop for a domain anymore. For design professionals, the .design domain is THE new branding tool to improve your online presence. Creative and precise, .design has been adopted by some of the most innovative companies (see facebook.design, airbnb.design, kohler.design, atlassian.design) and thousands of individuals and agencies. Take […]

September 7, 2017
Creepy and brilliant street marketing campaign for the movie IT
Creepy and brilliant street marketing campaign for the movie IT

The new IT movie has already been heavily publicized around the world, so you probably already know that it’s coming soon. The first one was already scary enough, and if you watched the preview, the second one will be even scarier. In Sydney, a marketing agency has decided to start terrorizing people in the streets […]

August 24, 2017
4 Types of Marketing Videos that Can Reel In More Traffic
4 Types of Marketing Videos that Can Reel In More Traffic

Although using videos to generate traffic is far from a ‘new’ idea – many people still stumble through its implementation. One of the reasons why is the type of videos you use to try to reel in traffic is important – as is how you use it. Assuming you’d like to generate more traffic using […]

August 12, 2017
An elegant redesign for the Cincinnati Ballet logo
An elegant redesign for the Cincinnati Ballet logo

At Cincinnati Ballet, a change of leadership was what triggered a redesign of the institution’s logo. The rebranding was much needed, as the Ballet had serious visual inconsistencies. LPK Design was commissionned to do the design work, opting for a logo mark that mixes a classic Didone typeface with calligraphic work, thus creating a sense […]

August 8, 2017
6 Tips to Kick-start Your First Brand Campaign
6 Tips to Kick-start Your First Brand Campaign

Rolling out your very first brand campaign can be scary and overwhelming, even for experienced marketers. In addition to the creativity and marketing efforts needed to launch a successful first-time brand campaign, marketers also need to focus on including unique advertising and marketing tactics –and all this needs to be timed perfectly. Another important consideration […]

August 3, 2017
7 Best Messages to Greet New Visitors on Your Blog
7 Best Messages to Greet New Visitors on Your Blog

They say that first impressions make a lasting impression and that how you greet someone can set the groundwork for your relationship. The same is true to blogging. How are you greeting your blog visitors? Are you friendly? Overwhelming? Trustworthy? Are you someone that they want to be friends with? These are all the things […]

July 15, 2017
5 Tips to Make your Stunning Website Convert Better
5 Tips to Make your Stunning Website Convert Better

Having a knock out site design is no longer enough to convert browsers into buyers. Your users must see your site as one in a thousand regarding quality, appearance, and usability. Conversions only happen if a site user is bowled over and knocked out by the page on their screen. Wake Up Your Visitors You […]

July 10, 2017
Get a free .design domain today!
Get a free .design domain today!

.com is not the only option when you shop for a domain anymore. For design professionals, the .design domain is THE new branding tool to improve your online presence. Creative and precise, .design has been adopted by some of the most innovative companies (see facebook.design, airbnb.design, kohler.design, atlassian.design) and thousands of individuals and agencies. Take […]

May 4, 2017
4 Things Internet Marketers Need to Know About Cybersecurity
4 Things Internet Marketers Need to Know About Cybersecurity

Marketing and cybersecurity typically aren’t two things you’d typically see in the same sentence. These days, however, almost everything involves cybersecurity. As a marketer, your main role is to help yourself or your company sell more stuff. The last thing on your mind is how to protect your security infrastructure. That’s not your problem, that’s […]

May 3, 2017
How Designers Should Utilize Social Media
How Designers Should Utilize Social Media

Social media offers innumerable opportunities for artists to get their creativity flowing. It can be used to share your art, promote an upcoming show and even serve as a medium for a creative project. Designers sometimes find it difficult, though, to get what they want out of social sites. Here are seven ways for artists […]

May 2, 2017
Advice for beginners on ThemeForest from 5-Year Experience Power Elite Author
Advice for beginners on ThemeForest from 5-Year Experience Power Elite Author

The WordPress theme development business has become very competitive today and even Power Elite Authors at ThemeForest are thinking about their future. It is very hard to enter the market with the new product now. The authors have already experimented with prices and products, so the barrier entrance is incredibly high now. Let me introduce […]

April 19, 2017
Two great new WordPress plugins to improve your online shop
Two great new WordPress plugins to improve your online shop

If own an online shop, you know that you can’t just rest on your sales and hope for more. You have to produce a continuous marketing effort and innovate to make your store better. One of the ways to achieve this is to constantly look for ways to make your store better and closer to […]

March 16, 2017
The Psychology of Choosing a Domain Name
The Psychology of Choosing a Domain Name

When taking your business online, the first step is to choose a domain name. The web is like a digital city, and your domain name is your ‘home’ address or where your business is located in the city. So, as people need to have your home or office address to visit you, so also they […]