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July 8, 2025
Folk Tale Wine: A Visual Ode to Stories, Nature, and Heritage
Folk Tale Wine: A Visual Ode to Stories, Nature, and Heritage

In the world of natural wines, Folk Tale stands out not just for its flavors but for its rich storytelling essence. Born in the Canary Islands and crafted for the world, each bottle is a tribute to myths and traditions, transforming every pour into a narrative experience. Designer Tiare Payano was tasked with creating a visual identity that captures […]

June 24, 2025
20 Cool Logos With A Hidden Meaning
20 Cool Logos With A Hidden Meaning

Logo with a hidden meaning are everywhere, although you may not have noticed it so far. Most of the time, the hidden meaning bring a new layer of sense to the logo or a humorous touch to it. On top of that, it can add an extra connexion between the customers or brand users and […]

June 22, 2025
How Can Visual Storytelling Enhance FemTech Marketing Strategies?
How Can Visual Storytelling Enhance FemTech Marketing Strategies?

FemTech companies are continually seeking innovative ways to engage with their diverse audiences in the fiercely competitive market. Visual storytelling is a particularly successful strategy. It is an effective tool for interacting with customers in ways that conventional marketing techniques frequently fall short of. By leveraging compelling visuals to convey their narratives, FemTech companies can […]

April 21, 2025
Top 10 Collagen Supplement Brands in 2025: Design Insights and Expert Recommendations
Top 10 Collagen Supplement Brands in 2025: Design Insights and Expert Recommendations

As the wellness industry continues to boom, collagen supplements remain a staple for consumers seeking healthy skin, strong joints, and youthful hair. But beyond the ingredients, the design and presentation of these products play a crucial role in attracting and engaging customers. In 2025, expert-recommended collagen brands are not only innovating in formulation but also excelling in […]

February 9, 2025
Creative Ways to Integrate Brand Identity into Apparel
Creative Ways to Integrate Brand Identity into Apparel

While a well-designed logo is a cornerstone of brand recognition, limiting your swag, merch, uniforms and custom apparel to just logo placement misses a vast landscape of opportunities. To truly stand out and make a lasting impression, your business can explore innovative ways to integrate your brand identity into apparel—moving beyond the logo to tell […]

December 14, 2024
Smart Marketing Ideas to Elevate Your Brand
Smart Marketing Ideas to Elevate Your Brand

Marketing is continuously changing, and traditional advertising just doesn’t cut it anymore. Consumers today are savvy and selective about what catches their eye, often overwhelmed by digital noise. Successful brands now need to do more than just advertise—they must truly understand their audience, stay ahead of various market trends, leverage the right technology, and craft […]

November 22, 2024
Why the Jaguar rebrand is a total disaster
Why the Jaguar rebrand is a total disaster

At this point, you must all have seen the Jaguar latest video, as it went viral on almost every social media platform. The car brand went for something totally different from their usual ads, as you can see in the embedded video above. If success is determined by the virality of a video, this was […]

November 18, 2024
How to craft a compelling brand narrative that resonates
How to craft a compelling brand narrative that resonates

Ever found yourself struggling to remember a brand name and turning to Google with something like “the calorie-free pastries brand” or “the dog walker who was bitten by a dog”? These brands might not even exist, but if they did, Google would likely know exactly who you meant. That’s the power of compelling brand storytelling. […]

October 21, 2024
The McDonalds Redesign That Could Have Been
The McDonalds Redesign That Could Have Been

In the 1970s, McDonald’s was at a pivotal point in its growth, and the fast-food giant sought to enhance its brand identity. To achieve this, McDonald’s engaged Unimark International, a prominent design firm, to explore a comprehensive redesign of its packaging and signage. This collaboration aimed to create a more cohesive and appealing visual identity […]

October 2, 2024
How to Build an Online Presence That Sets Your Business Apart
How to Build an Online Presence That Sets Your Business Apart

Having an online presence is no longer just an option for businesses—it’s a necessity. Whether you’re running a small startup or an established company, your digital presence is often the first point of contact between you and your potential customers. Building a strong online profile can help attract new clients, establish credibility, and ultimately set […]

September 30, 2024
How to Ensure That Your Product Design Reflects the Brand’s Personality
How to Ensure That Your Product Design Reflects the Brand’s Personality

Product design can either elevate your brand to iconic status or leave it floating in a sea of forgettable products. A design that screams a specific personality, vibe, or story leads to a magical moment when a product isn’t just a product anymore. It’s an extension of a brand’s soul. Now, how can you make […]

July 16, 2024
Famous Brands Get A Surrealist Makeover
Famous Brands Get A Surrealist Makeover

99designs by Vista has given some of today’s most influential brands a surrealist makeover in tribute to 100 years of Surrealism. Collaborating with its global community of professional freelance designers, the platform has reimagined renowned brands in a style inspired by iconic twentieth-century Surrealist artists like Salvador Dali, René Magritte, and Edward James. Considering these […]

April 8, 2024
Launching Your THC Beverage: 6 Essential Branding Tips
Launching Your THC Beverage: 6 Essential Branding Tips

In the ever-evolving landscape of cannabis consumption, one trend has been gaining notable traction: THC-infused drinks. A market study from Future Market Insights showed that the cannabis drinks market stood at $0.4 billion in 2022. However, it is projected to reach a whopping $8.3 billion by 2032. While this shows a great opportunity for aspiring […]

March 27, 2024
Employer Branding for Tech Companies: How Recruitment Agencies Can Help Build Your Reputation
Employer Branding for Tech Companies: How Recruitment Agencies Can Help Build Your Reputation

In the realm of technology, where the competition for top-tier talent is fierce, a compelling employer brand can be your greatest ally. Unlike traditional sectors, tech companies require a unique blend of innovation, culture, and vision to attract the best. IT recruitment agencies are at the forefront of this battle, armed not just with networks […]

November 20, 2023
How Graphic Designers Can Help You Build A Brand Identity For Your Business?
How Graphic Designers Can Help You Build A Brand Identity For Your Business?

Graphic designing is the art of communicating your message to your audience through visuals. Therefore, all elements like images, typography, fonts, colors together make up a brand design. Needless to say, graphic designing has the power to alter the perception of a brand. Therefore, any brand- big or small feel the need to hire a […]