This work by Daniel Ting Chong for Design Indaba, a design conference that took place on February 2019 in South Africa, is not new, but I thought it was well worth a mention on Designer Daily. For this project, the designer went fully experimental and used AI tools to create the brand. Inputting 13 geometric […]
Building your brand online is not as simple as registering a domain name and creating a Facebook page to promote your products and services. Hard work, a commitment, Establish Your Brand’s Image When crafting and developing an image for a brand or a business, you only have one opportunity to make a positive and lasting […]
Branding is a very important aspect of your company’s marketing needs. As such, it is important that you take this issue seriously. You may choose to rebrand the company if you want to change some aspects of its performance. A company needs a creative team that is concerned with the brand and visibility of the […]
It’s not an easy task to redesign a successful and loved brand like Firefox. With millions of users and thousands of people involved in the development of the browser, the attachment to the cute fox (which is actually a red panda) swirling around the world is much bigger than it would be for a regular […]
Jazz en Juin is a music festival that takes place in June in the city of Québec, Canada. It’s a new festival that will hold its first edition in June 2019, so they had to build a visual identity that stands out and attracts music fans. For that purpose, they hired MamboMambo, a design agency […]
Are you a social media influencer? If so, to generate the maximum amount of income from your efforts, your branding across all channels should match. Making your website and YouTube backdrop match doesn’t mean they have to be twins. For instance, if you film against the backdrop of a bookshelf, your website design doesn’t need […]
One could argue that the Rolling Stones do not really need to be releasing new albums, but one thing is sure: they chose the right people to design their cover art. For the album’s branding, Studio Fury commissioned Tobias Hall, a freelance illustrator, letterer, designer and mural artist based in London. Using the Rolling Stones […]
For English-speaking news readers, the name “Daily Mail” is synonymous with “low-quality news”. What once was a decent conservative newspaper has become the epitome of a tabloid. If you want to understand why, just take a look for yourself. Acknowledging this, Hungarian design Miklós Kiss wanted to try a little experiment: what if the Daily […]
In an era where minimalist designs are praised, Martin Schmetzer’s work really stand out with all its details and flourishing letters. Based in Stockholm, the illustrator and designer specializes in typographic illustration and design. The samples of work you can see in this post are only a part of his branding work, you can see […]
Having your work seen in a prominent movie is every designer’s dream. For Emily Oberman, it became true when she was commissioned to design the new typographic identity of Fantastic Beasts. With her team at Pentagram, they created a font for that purpose. It was appropriatly named Crimes New Roman. The font comes with a […]
One of the key elements of a good product is a good design. Unfortunately, many people think that a design is only about the aesthetic value and therefore, often overlook it. As a business manager, one thing you need to bear in mind is that the look of your product will send a message to […]
Corporate gift giving is an important business tradition. It is used to thank thelong-term clients and employees for their loyalty. No matter what is thereason, everyone wants their corporate gifts to be right and impressive. As itis well said, people will forget what you said them, people will forget whatyou did, but people will always […]
Even if you know very little about esports, the chances are quite high that you will have heard some of the more extravagant esports teams. With this being a growing sector of entertainment, the rulebook on professional or corporate branding has been thrown out of the window. Instead, teams have focused on names full of […]
We all know this piece of popular wisdom: “The devil is in the details”. Designers all know how true it is. Obviously, a poorly designed project will not be saved by thoughtfully designed details, but a well-designed project can be ruined by overlooked details. This is particularly true for branding projects, that’s the reason why […]
Issho is a Japanese restaurant based in England, in Leeds to be more accurate. In Japanese, the name of the place means “Togetherness”, a quite appropriate name for a place that bring people together. For their branding, the restaurant owners called Dutchscot, a London-based design consultancy. The designers opted for a concept based on the […]