It seems that corporations have decided it’s a good week to release logo redesigns. After the Gap logo fail, myspace shows a new logo at a conference. The logo is good and I love the concept behind it, but I wonder what it’s worth in terms of branding. It just doesn’t feel right not to […]

The Gap logo redesign made a lot of buzz on the blogosphere during the past week, and there is a good reason for that: it looks awful. Two popular design blogs have written extensive posts about the story, so I’ll just link to them: Idsgn has a good article about the reactions of Gap’s executives […]