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Advertising

The best of advertising. Regular inspiration on that topic.

June 28, 2016
A smart IKEA campaign that emphasizes on the products’ low prices
A smart IKEA campaign that emphasizes on the products’ low prices

For IKEA, the price is one of the key advantages that allowed them to become so huge as a company. People often buy IKEA because it’s cheaper than the alternatives. For the price, the quality is almost decent and the design of the furniture is usually quite good. IKEA probably knows this too well and […]

June 17, 2016
Clever typographic ads for organic food
Clever typographic ads for organic food

For advertising, you need to catch people’s attention immediately and to have a message that’s quickly understandable. With typography, it’s quite easy to make your message understood if it’s not too complex, but it’s rather hard to catch people’s attention. For this campaign for Origen Organics to promote organic fruits and vegetables, Y&R Brasil did […]

June 15, 2016
The power of negative space in advertising
The power of negative space in advertising

I’ve always thought it was important to educate clients on the importance of white space. Having design-sensitive clients will make your life easier, it will make most processes shorter and relationships with them better. It only works if you have long term relationships with your clients, obviously. In this post, I’m giving you some examples […]

June 12, 2016
A collection of fun and creative billboard ads
A collection of fun and creative billboard ads

The world of advertising has become the best place for displaying creativity. This post shows it again with some amazing ideas turned into great billboard ads. 1. Penline Strong tape used to hold the billboard itself. A great eye-catcher that’s self-explanatory. 2. Mc Donald’s There is a good reason for Mc Donald’s success, their brilliant […]

March 22, 2016
Studio Ghibli animates the oldest manga in the world
Studio Ghibli animates the oldest manga in the world

The Choju-jinbutsu-giga represents animal caricatures from the 7th century, it is usually referred as the first manga every published. Famous for its movies like Totoro or Chihiro, Studio Ghibli created a small advertisement that animates this historic manga, which was a pretty big deal in Japan. Via Ukiyo-e blog.

March 3, 2016
When vintage Russian cigarette ads meet constructivism
When vintage Russian cigarette ads meet constructivism

If you enjoy seeing odd advertising from the past, you will not be disappointed by these vintage Russian ads for cigarettes. Most of these feature a typical constructivist look-and-feel and an actually decent design, but the illustrations and selling points are just crazy by today’s standards.

February 3, 2016
Advertising campaigns modelled with clay by Alexandra Bruel
Advertising campaigns modelled with clay by Alexandra Bruel

Alexandra Bruel recreates some objects and brands with clay, giving it a pop-art look-and-feel, with bold colors and clumsy shapes. Using clay modelling, she built herself an impressive portfolio that is deeply satisfying for your inner child. Her cartoonish work was featured in ads for many major brands, like Vogue, Urban Outfitters, or Wired, among […]

January 11, 2016
A collection of creative ads for Lego
A collection of creative ads for Lego

Lego is the amazing success story of a brand that created a very simple toy that appeal to kids’ imagination. However, although the product is at the center of the brand’s success, its advertising probably helped a lot in making the company a leader in its industry. Jurassic. Lego opens amazing worlds for your children, illustrated […]

Good agencies copy, great agencies steal and receive awards
Good agencies copy, great agencies steal and receive awards

“Good artists copy; great artists steal”. This quote was ascribed to Steve Jobs, Pablo Picasso, and William Faulkner, among many other talented men. I cannot confirm whether these artists really said it or not, but I can verify that Malaysia-based design agency Dentsu Utama took this quote quite literally. The agency just copied a logo published […]

December 13, 2015
A look at Happycentro’s design work with paper
A look at Happycentro’s design work with paper

Based in Verona, Italy, Happycentro is widely known as one of the top design agencies worldwide. In this post, we take a look at some of their crafted work. Nike – We run London Limited edition invitation for the 10k Women Marathon that took place in London. Crafting the mockups was a daunting task for […]

August 24, 2015
When marketing takes it to the streets: 10 amazing campaigns
When marketing takes it to the streets: 10 amazing campaigns

The large quantity of ads in urban environments makes it harder and harder to stand out in the crowd for advertisers. Nowadays you need to show some extra creatitivy if you want to get noticed, like the following brands did. 1. The IKEA bus stop This French campaign for IKEA takes over a bus stop, […]

July 9, 2015
20 examples of creative outdoor ads
20 examples of creative outdoor ads

When creating print ads or web banners, you are limited by the space and the display techniques. For outdoor ads, you can play with the surroundings and the only limits are the limits of physics. The agencies that designed the following 20 outdoor ads just did an amazing job at being creative. 1. Bic Razor: […]

June 11, 2015
20 creative advertising posters for your inspiration
20 creative advertising posters for your inspiration

We have come across several ad posters in our life. Some of them might be fun, some might be just ok and some really awesome that you couldn’t resist taking it as an inspiration. In this today’s blog post, we have a collection of 20 creative advertising posters for your inspiration. Check them out below! […]

June 5, 2015
A stunning drawing of a world destroyed by humans
A stunning drawing of a world destroyed by humans

This spectacular drawing was commission work created by McCann India for Greenpeace. Using the Yin Yang symbol and applying it to the earth, Greenpeace suggests that we bring back some balance to our planet. You can see some images of the making off of the drawing, as well as the end result in this post. […]

May 11, 2015
Lego replaces two stolen statues in Hungary
Lego replaces two stolen statues in Hungary

Some thieves in Budapest decided that it would be a good idea to steal some statues from the Margaret Island park. Unfortunatly, the city doesn’t have the money to pay back for the bronze statues. For Christmas 2014, Lego decided to offer the city its statues. With the help of Y&R Budapest, the local Lego store […]