The best of advertising. Regular inspiration on that topic.
When you think of branding, you immediately think of a logo. There are so many big names out there that have a globally recognised brand. Coca-cola, McDonalds, Nike are a few of the ones you will know as soon as you see their logo. But how far does art and illustration go to demonstrate a […]
Miroslav Vujovic, who goes by the nickname Graforidza, created this cigarette box to raise awareness on the dramatic effects smoking can have on your health. In this example, it shows you how it can harm your teeth with a powerful visual.
This is a clever marketing ploy by Uber and Alibi Bar in Yekaterinburg, and it’s worth a mention on Designer Daily for the great execution and design by Red Pepper Creative. The agency designed the cards with a small sticker that can be peeled of and used as a saliva test. Patrons of the bar can […]
For IKEA, the price is one of the key advantages that allowed them to become so huge as a company. People often buy IKEA because it’s cheaper than the alternatives. For the price, the quality is almost decent and the design of the furniture is usually quite good. IKEA probably knows this too well and […]
For advertising, you need to catch people’s attention immediately and to have a message that’s quickly understandable. With typography, it’s quite easy to make your message understood if it’s not too complex, but it’s rather hard to catch people’s attention. For this campaign for Origen Organics to promote organic fruits and vegetables, Y&R Brasil did […]
I’ve always thought it was important to educate clients on the importance of white space. Having design-sensitive clients will make your life easier, it will make most processes shorter and relationships with them better. It only works if you have long term relationships with your clients, obviously. In this post, I’m giving you some examples […]
The world of advertising has become the best place for displaying creativity. This post shows it again with some amazing ideas turned into great billboard ads. 1. Penline Strong tape used to hold the billboard itself. A great eye-catcher that’s self-explanatory. 2. Mc Donald’s There is a good reason for Mc Donald’s success, their brilliant […]
The Choju-jinbutsu-giga represents animal caricatures from the 7th century, it is usually referred as the first manga every published. Famous for its movies like Totoro or Chihiro, Studio Ghibli created a small advertisement that animates this historic manga, which was a pretty big deal in Japan. Via Ukiyo-e blog.
If you enjoy seeing odd advertising from the past, you will not be disappointed by these vintage Russian ads for cigarettes. Most of these feature a typical constructivist look-and-feel and an actually decent design, but the illustrations and selling points are just crazy by today’s standards.
Alexandra Bruel recreates some objects and brands with clay, giving it a pop-art look-and-feel, with bold colors and clumsy shapes. Using clay modelling, she built herself an impressive portfolio that is deeply satisfying for your inner child. Her cartoonish work was featured in ads for many major brands, like Vogue, Urban Outfitters, or Wired, among […]
Lego is the amazing success story of a brand that created a very simple toy that appeal to kids’ imagination. However, although the product is at the center of the brand’s success, its advertising probably helped a lot in making the company a leader in its industry. Jurassic. Lego opens amazing worlds for your children, illustrated […]
“Good artists copy; great artists steal”. This quote was ascribed to Steve Jobs, Pablo Picasso, and William Faulkner, among many other talented men. I cannot confirm whether these artists really said it or not, but I can verify that Malaysia-based design agency Dentsu Utama took this quote quite literally. The agency just copied a logo published […]
Based in Verona, Italy, Happycentro is widely known as one of the top design agencies worldwide. In this post, we take a look at some of their crafted work. Nike – We run London Limited edition invitation for the 10k Women Marathon that took place in London. Crafting the mockups was a daunting task for […]
The large quantity of ads in urban environments makes it harder and harder to stand out in the crowd for advertisers. Nowadays you need to show some extra creatitivy if you want to get noticed, like the following brands did. 1. The IKEA bus stop This French campaign for IKEA takes over a bus stop, […]
When creating print ads or web banners, you are limited by the space and the display techniques. For outdoor ads, you can play with the surroundings and the only limits are the limits of physics. The agencies that designed the following 20 outdoor ads just did an amazing job at being creative. 1. Bic Razor: […]