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Branding

December 21, 2016
A topographical identity for Gavth Studio by Tugba Ozcan
A topographical identity for Gavth Studio by Tugba Ozcan

For this corporate identity, London based graphic design and art director Tugba Ozcan took her inspiration from topographical maps to give a sense of depth to the logo. The word Gavth meaning deep pit in old language, the choice of the topographical features makes a lot of sense.

December 16, 2016
Corporate brands that have used illustration successfully
Corporate brands that have used illustration successfully

When you think of branding, you immediately think of a logo. There are so many big names out there that have a globally recognised brand. Coca-cola, McDonalds, Nike are a few of the ones you will know as soon as you see their logo. But how far does art and illustration go to demonstrate a […]

December 14, 2016
A corporate identity created with blocks for Monetize
A corporate identity created with blocks for Monetize

To better suit their activity, Monetize decided to change name and become Froda. With that, the company had to find someone to design a new logo. They called Snask, a Swedish design studio. The designers took the option to work with building blocks, but litterally. They used blocks with three different colors to create a […]

November 18, 2016
Tenth Muse identity by Studio MPLS
Tenth Muse identity by Studio MPLS

Based in Minneapolis, Minnesota, MPLS Studio is a design agency that knows how to create powerful branding. They proved it again by creating the corporate identity for Tenth Muse, a perfume brand that can now brag about having one of the coolest line-based identites.

October 9, 2016
CS Electric’s brand identity merges their products with insects
CS Electric’s brand identity merges their products with insects

To create this lovely branding for CS Electric, Belarus-based graphic designer Angelina Pischikova worked with illustrator Anna Orlovskaya. They took their inspiration from old physics books and their very detailed illustrations to build a new kind of electric insects. The result is both poetic and efficient, with a clear, minimalist use of white space and type.

August 4, 2016
Branding and graphic design by Refinery 43
Branding and graphic design by Refinery 43

Refinery 43 is one of these super reliable design studios. They are not superstars, but you can count on them to always produce top notch design work. Located in Newburyport, Massachusetts, they work as a small team to do big things. But just see for yourself.

June 21, 2016
A logo for gratuity free restaurants
A logo for gratuity free restaurants

When you come from Europe, the tipping culture is a somewhat surprising part of American culture. Tipping culture means that waiters are not getting paid well if the restaurant has little business. When business goes well, waiters are getting a share of the revenue that is not really fair for chefs, dishwashers, and all other […]

June 2, 2016
Geometric branding for The Playlist by Blok
Geometric branding for The Playlist by Blok

Toronto based graphic design agency Blok created a pretty cool geometric branding for The Playlist. While grid-based, this identity is just as playful as you would expect it. The designers had fun moving the colors around to create layouts that match the music business consultants’ activity.

May 19, 2016
A collection of well-designed negative space logos
A collection of well-designed negative space logos

On Designer Daily, we’ve often discussed the importance of white space, here is some practical inspiration in logo design. Knoll A subtle logo that looks like a gift, designed by NB branding & communication. Ryan Biggs associates A clever way to combine the company name’s initial letters. Design by id29. Yoga Australia Nice way to […]

May 4, 2016
Another take on the Tokyo 2020 Olympics logo
Another take on the Tokyo 2020 Olympics logo

The Tokyo 2020 Olympics logo is a disaster. It’s not a matter of design, the official logo doesn’t look too bad. The problem comes from all the controversy that came with the creation of the logo. The first logo proposal was abandonned because of plagiarism accusations, so there is a lot of bad PR around the branding […]