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Advertising

The best of advertising. Regular inspiration on that topic.

February 19, 2017
Creativity to the blood in the advertising campaign of White Square Festival
Creativity to the blood in the advertising campaign of White Square Festival

IX International Advertising Festival White Square, Belarus, one of the leading creative events in advertising and communications industry of Eastern Europe, has launched a campaign with famous advertisers shot in unexpected images. The key idea of Festival’s corporate identity this year has become the image of boxing ring. On April 27-29 White Square Festival will […]

February 15, 2017
Call for Entries is Open. 9th International Advertising Festival «White Square»
Call for Entries is Open. 9th International Advertising Festival «White Square»

International Advertising Festival «White Square», one of the leading creative events in communications industry of Eastern Europe, will gather representatives of more than 25 countries from all over the globe in the geographical heart of Europe, a country named Belarus. 9th White Square will take place on April 27-29 in Minsk. The festival is organised […]

December 16, 2016
Corporate brands that have used illustration successfully
Corporate brands that have used illustration successfully

When you think of branding, you immediately think of a logo. There are so many big names out there that have a globally recognised brand. Coca-cola, McDonalds, Nike are a few of the ones you will know as soon as you see their logo. But how far does art and illustration go to demonstrate a […]

November 25, 2016
A powerful anti-tobacco campaign by Graforidza
A powerful anti-tobacco campaign by Graforidza

Miroslav Vujovic, who goes by the nickname Graforidza, created this cigarette box to raise awareness on the dramatic effects smoking can have on your health. In this example, it shows you how it can harm your teeth with a powerful visual.

October 18, 2016
Cards designed to prevent drunk driving
Cards designed to prevent drunk driving

This is a clever marketing ploy by Uber and Alibi Bar in Yekaterinburg, and it’s worth a mention on Designer Daily for the great execution and design by Red Pepper Creative. The agency designed the cards with a small sticker that can be peeled of and used as a saliva test. Patrons of the bar can […]

June 28, 2016
A smart IKEA campaign that emphasizes on the products’ low prices
A smart IKEA campaign that emphasizes on the products’ low prices

For IKEA, the price is one of the key advantages that allowed them to become so huge as a company. People often buy IKEA because it’s cheaper than the alternatives. For the price, the quality is almost decent and the design of the furniture is usually quite good. IKEA probably knows this too well and […]

June 17, 2016
Clever typographic ads for organic food
Clever typographic ads for organic food

For advertising, you need to catch people’s attention immediately and to have a message that’s quickly understandable. With typography, it’s quite easy to make your message understood if it’s not too complex, but it’s rather hard to catch people’s attention. For this campaign for Origen Organics to promote organic fruits and vegetables, Y&R Brasil did […]

June 15, 2016
The power of negative space in advertising
The power of negative space in advertising

I’ve always thought it was important to educate clients on the importance of white space. Having design-sensitive clients will make your life easier, it will make most processes shorter and relationships with them better. It only works if you have long term relationships with your clients, obviously. In this post, I’m giving you some examples […]

June 12, 2016
A collection of fun and creative billboard ads
A collection of fun and creative billboard ads

The world of advertising has become the best place for displaying creativity. This post shows it again with some amazing ideas turned into great billboard ads. 1. Penline Strong tape used to hold the billboard itself. A great eye-catcher that’s self-explanatory. 2. Mc Donald’s There is a good reason for Mc Donald’s success, their brilliant […]

March 22, 2016
Studio Ghibli animates the oldest manga in the world
Studio Ghibli animates the oldest manga in the world

The Choju-jinbutsu-giga represents animal caricatures from the 7th century, it is usually referred as the first manga every published. Famous for its movies like Totoro or Chihiro, Studio Ghibli created a small advertisement that animates this historic manga, which was a pretty big deal in Japan. Via Ukiyo-e blog.

March 3, 2016
When vintage Russian cigarette ads meet constructivism
When vintage Russian cigarette ads meet constructivism

If you enjoy seeing odd advertising from the past, you will not be disappointed by these vintage Russian ads for cigarettes. Most of these feature a typical constructivist look-and-feel and an actually decent design, but the illustrations and selling points are just crazy by today’s standards.

February 3, 2016
Advertising campaigns modelled with clay by Alexandra Bruel
Advertising campaigns modelled with clay by Alexandra Bruel

Alexandra Bruel recreates some objects and brands with clay, giving it a pop-art look-and-feel, with bold colors and clumsy shapes. Using clay modelling, she built herself an impressive portfolio that is deeply satisfying for your inner child. Her cartoonish work was featured in ads for many major brands, like Vogue, Urban Outfitters, or Wired, among […]

January 11, 2016
A collection of creative ads for Lego
A collection of creative ads for Lego

Lego is the amazing success story of a brand that created a very simple toy that appeal to kids’ imagination. However, although the product is at the center of the brand’s success, its advertising probably helped a lot in making the company a leader in its industry. Jurassic. Lego opens amazing worlds for your children, illustrated […]

Good agencies copy, great agencies steal and receive awards
Good agencies copy, great agencies steal and receive awards

“Good artists copy; great artists steal”. This quote was ascribed to Steve Jobs, Pablo Picasso, and William Faulkner, among many other talented men. I cannot confirm whether these artists really said it or not, but I can verify that Malaysia-based design agency Dentsu Utama took this quote quite literally. The agency just copied a logo published […]

December 13, 2015
A look at Happycentro’s design work with paper
A look at Happycentro’s design work with paper

Based in Verona, Italy, Happycentro is widely known as one of the top design agencies worldwide. In this post, we take a look at some of their crafted work. Nike – We run London Limited edition invitation for the 10k Women Marathon that took place in London. Crafting the mockups was a daunting task for […]